Korea vs. K-dramaland: The Culturalization of K-Dramas by International Fans 


Vol. 16,  No. 2, pp. 367-397, Dec.  2013
10.18399/acta.2013.16.2.004


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  Abstract

South Korean television dramas, K-Dramas, initiated the Korean Wave, Hallyu, in the late 1990s. Nowadays, a global viewership gathers online to stream K-Dramas live, watch them with subtitles, and discuss them on specialized blogs and message boards. However, most research still concentrates on East Asia as the main realm of K-Dramas’ diffusion, and online communities that watch K-Dramas on the Internet have rarely been considered. Furthermore, most researchers analyze K-Dramas as products inscribed by “Korean culture” or “society,” an approach that relies on an under-standing of “cultures” and “societies” as discrete, homogenous, locally bounded entities. Expanding upon the nascent online audience research on K-Dramas, I propose in this article a shift of perspective by focusing on how international fans themselves account for K-Dramas (or elements thereof) as socially and culturally “Korean” or operate a rupture with such a culturalist viewpoint.

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  Cite this article

[IEEE Style]

M. Schulze, "Korea vs. K-dramaland: The Culturalization of K-Dramas by International Fans," Academia Koreana, vol. 16, no. 2, pp. 367-397, 2013. DOI: 10.18399/acta.2013.16.2.004.

[ACM Style]

Marion Schulze. 2013. Korea vs. K-dramaland: The Culturalization of K-Dramas by International Fans. Academia Koreana, 16, 2, (2013), 367-397. DOI: 10.18399/acta.2013.16.2.004.

[APA Style]

Schulze, M. (2013). Korea vs. K-dramaland: The Culturalization of K-Dramas by International Fans. Academia Koreana, 16(2), 367-397. DOI: 10.18399/acta.2013.16.2.004.

[MLA Style]

Marion Schulze. "Korea vs. K-dramaland: The Culturalization of K-Dramas by International Fans." Academia Koreana, vol. 16, no. 2, 2013, pp. 367-397. doi:10.18399/acta.2013.16.2.004

[HAVARD Style]

Marion Schulze (2013) 'Korea vs. K-dramaland: The Culturalization of K-Dramas by International Fans', Academia Koreana, 16(2), pp. 367-397. doi:10.18399/acta.2013.16.2.004

[ACS Style]

Schulze, M.. Academia Koreana 16 2013, 367-397. 10.18399/acta.2013.16.2.004

[ABNT Style]

Schulze, M.. Korea vs. K-dramaland: The Culturalization of K-Dramas by International Fans. Academia Koreana, v. 16, n. 2, p. 367-397, 2013. DOI: 10.18399/acta.2013.16.2.004

[Chicago Style]

Marion Schulze. "Korea vs. K-dramaland: The Culturalization of K-Dramas by International Fans." Academia Koreana 16, no. 2 (2013): 367-397. doi:10.18399/acta.2013.16.2.004

[TURABIAN Style]

Marion Schulze. "Korea vs. K-dramaland: The Culturalization of K-Dramas by International Fans." Academia Koreana 16, no. 2 (2013): 367-397. 10.18399/acta.2013.16.2.004

[VANCOUVER Style]

Marion Schulze. Korea vs. K-dramaland: The Culturalization of K-Dramas by International Fans [Academia Koreana]. 2013;16:367-397. DOI:10.18399/acta.2013.16.2.004

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